Lift your glass to commemorate 150 years of unforgettable moments with Heineken®. In honour of this remarkable milestone, Heineken® unveils a special capsule collection created in collaboration with Motherchuckers:, Heineken® 150 x Motherchuckers limited-edition streetwear collection.
Heineken® 150 x Motherchuckers’ “That After Party” collection comprises a curated assortment of exquisite attire. The collection features a range of apparel, from cropped to regular-length t-shirts, as well as coordinated sweat suits. Each piece exudes a sense of style inspired by Heineken®’s iconic red and green colour palette.
The collection also includes ingeniously designed caps, complete with integrated bottle openers. These caps not only add a trendy touch to your look but also serve as an engaging conversation starter, ensuring that the good times continue to flow.
Willemijn Sneep, Marketing Director at HEINEKEN Malaysia stated that, “For Heineken®’s 150th anniversary, we’re not just raising a glass, we’re raising the bar on style. We’ve teamed up with Motherchuckers for this fashion-forward collaboration to immortalise those ‘lager than life’ good times so that we can wear them on our sleeves—literally. At Heineken®, we’re all about sparking genuine human connections. So here’s to good times, good threads, and the kind of nights that never go out of style!”
“We’ve all experienced ‘That After Party’—the strobing lights, thumping bass, and a sea of faces that become the backdrop of unforgettable memories. With this collection, Motherchuckers aims to celebrate those who aren’t just part of the party, but the ones who ignite it. It’s a tribute to the fun and unforgettable good times that we have enjoyed at after parties,” added Jane Chuck, Motherchuckers’ founder.
Get these limited-edition pieces exclusively during the Heineken® Party, and starting from 18th August, the collection will also be available for purchase online. But that’s not all, at participating establishments, you will get to enjoy unique concoctions like Heine-Rita, Heine-Berry, or Heine-Tea without additional charges when you purchase a bucket or set of Heineken® beer. Make your special moments everlasting with the Heineken® 150 x Darkroom® 8 Good Times Camera, which will record them in both physical prints and digital photos.
Heineken® is giving away exclusive prizes via the Good Times Cam contest, including pieces from the Heineken® 150 x Motherchuckers collection and the Heineken® 150 x Darkroom8 Reusable 35mm Point and Shoot camera featuring the unique Heineken® beer filter. For more details, click this link.