After the success of the first iteration, Midea Malaysia is thrilled to announce the launch of the BUY WIN FLY 2.0 Campaign under its Official Midea Manchester City Partnership. Although a home appliance brand and a football club may seem like an unusual pairing, Midea and Manchester City form a harmonious partnership as they both “go above and beyond for their fans and consumers.” Their BUY WIN FLY 2.0 Campaign aims to expand global reach and boost brand visibility by providing Midea consumers with cutting-edge smart home technology for enhanced living, comfort, and experience.
The Midea Malaysia and Manchester City Collaboration
Regarding the unusual collaboration, Mr. Mark Tam, General Manager of Midea Malaysia stated, “The partnership with Manchester City has been a monumental success, enhancing our global exposure and strengthening our journey in offering innovative home solutions. We are thrilled to continue this journey with the BUY WIN FLY 2.0 Campaign, which not only rewards our loyal customers but also showcases the extensive range of home appliances that Midea has to offer, especially our latest IoT and WIFI products.”
From now until August 31, 2024, any Midea consumer who purchases a Midea product can participate in the BUY WIN FLY 2.0 Campaign contest by filling out a form on Midea Malaysia’s official website. Three grand prize winners will receive a world-class trip to the UK, including a 5-day, 4-night stay with VIP access to Etihad Stadium, home of Manchester City Football Club. Runners-up will have the chance to win Midea 4-door Inverter Quattro Refrigerators and 3-in-1 Cordless Wet and Dry Floor Washers. If Midea’s high-quality products aren’t enough to sway you to purchase them, then this contest with its amazing prizes certainly will!
In even more exciting news, Midea also introduced a new range of smart home appliances designed to seamlessly integrate with modern AI technologies, allowing users to control their home environment via the Midea SmartHome App. To promote the campaign, a MIDEA campaign mobile truck will tour Peninsular Malaysia, offering hands-on experiences with MIDEA’s smart home products and information about the contest. Check out the schedule above on their official Instagram page.
Click here to learn more about the campaign.
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