Blue Rewards Turns Two and Marks & Spencer is Not Holding Back On The Celebration!

This isn't just any run-of-the-mill rewards program!
By: Farah Khan
June 6, 2024

In a world where loyalty programs are a dime a dozen, Marks & Spencer’s Blue Rewards app has managed to cut through the clutter and emerge as a beacon of shopping brilliance. Celebrating its second anniversary, M&S is throwing a party that’s bound to leave even the most jaded shoppers impressed. Brace yourselves — this isn’t just any run-of-the-mill rewards program; this is Blue Rewards, where every swipe, scan, and shop gets a little more fabulous.

Launched in 2022, Blue Rewards has swiftly become the darling of the M&S universe, turning mundane shopping trips into veritable treasure hunts. Imagine you’re in the middle of a Tuesday afternoon slump, and the Blue Rewards app pings with a new offer—suddenly, your day is looking up. That’s the magic of Blue Rewards.

So, what’s in store for this anniversary shindig?

Sip, Shop, and Swoon

M&S is treating Blue Rewards members to a caffeine fix that’s sure to perk up their shopping spree. Spend RM50 between May 27th and June 30th at select stores—1 Utama, Sunway Pyramid, and Sunway Velocity—and get a complimentary regular cup of coffee. Multiple redemptions? You bet. Your Monday mornings just got a whole lot better. And let’s be real, who can resist the allure of free coffee? Exactly.

Tote-ally Irresistible

fashion meets function with the limited edition M&S denim tote bag. Starting June 17th, spend RM300 on clothing and home merchandise at M&S 1 Utama and The Gardens Mall, and this chic accessory is yours. We’re talking multiple redemptions, so you can snag a few for yourself and some stylish friends. Because nothing says “I’ve got my life together” like a fabulous denim tote slung over your shoulder.

Points, Prizes, and Pure Joy

But the pièce de résistance is the BLUE-TI-FUL Milestone Shopping Fiesta. Here’s how it works: from May 27th to June 30th, spend RM300 or more cumulatively across at least two visits to any M&S store in Malaysia, and you could win a whopping 100,000 BLUE Rewards points. That’s right—those points can transform into cashback, making your Blue Wallet burst with value.

So, fellow shopaholics, it’s time to lace up your comfiest shoes and make a beeline for M&S. Whether you’re in it for the caffeine, the chic totes, or the chance to rake in those coveted points, one thing is certain: this anniversary celebration is set to be one for the books.