Fashion Meets Function: Triumph’s Flex Smart Collection Empowers Women Everywhere

Discover function in fashion with Triumph!
By: Farah Khan
April 18, 2023

Triumph, one of the world’s finest lingerie brands, has just released its new Flex Smart Spring/Summer 2023 range. This collection focuses on empowering women, honouring their uniqueness, and giving them with versatile and comfortable lingerie that adapts to their changing requirements. Triumph’s Flex Smart collection is created to provide women the freedom to wear their underwear however they like, whether at home, work, or on the go.

Triumph’s Flex Smart

The Flex Smart line is a hybrid style that adjusts to the specific needs of a lady. This collection is adaptable, comfortable, and supportive, and it is intended to adapt to a woman’s changing figure. The bandeau top, a trademark piece of the collection, glides with your body and can be worn under your clothes or on its own. The bra is composed of soft stretch fabric that doesn’t restrict mobility, and it comes with adjustable straps that you may wear or leave off. This multipurpose bra allows ladies to use it in a way that best matches their style and comfort.

Triumph’s Flex Smart collection is all about empowering women and offering them with supportive and comfortable underwear that adapts to their requirements. This collection is intended to be worn at any stage of life by women of all ages and sizes. Triumph recognises that each woman’s emotions are unique and distinctive, and this collection is intended to support women as they face daily struggles and victories.

Natasha Mooy, Triumph’s Senior Marketing Manager for Malaysia and Singapore, says, “Through our Flex Smart SS23 campaign, we hope we will be opening the floor to women everywhere – to speak openly, honestly, truthfully – about how they truly feel.” Triumph’s Flex Smart collection is not only about providing women with comfortable and supportive lingerie, but it is also about creating a safe space where women can share their thoughts and feelings and be heard.

Triumph also teamed up with WILDEHOUSE for its SS23 collection. WILDEHOUSE is a brand that values uniqueness and inclusivity, and its collaboration with Triumph is a natural fit.

Triumph’s collaboration with WILDEHOUSE gives the line a new level of flair and inclusion, making it suited for women of all ages and sizes. The Flex Smart line is about more than just lingerie; it’s about empowering women and establishing a secure atmosphere where they can express themselves and be heard. Triumph’s Flex Smart series is available at all Triumph stores and online with prices starting from RM89.90.