In celebration of its 44th anniversary, Solar Time proudly introduces a refreshed brand identity that celebrates over four decades of craftsmanship and innovation. In addition, the new design honours the brand’s rich heritage while looking ahead to the future. It marks an important moment in Solar Time’s evolution, setting the stage for the next chapter of style, precision, and passion.
Furthermore, Solar Time brings its renewed design language to life at its refreshed avant-garde boutique at IOI City Mall. Situated in one of the capital’s leading retail destinations, the boutique shows off the heart of the brand’s reimagined identity.
Moreover, it provides an immersive space where heritage blends with modern design. Every detail is thoughtfully designed to follow the rhythm of time. Plus, knowledgeable sales professionals are on hand to offer personalised service. They guide visitors through the collections, ensuring a smooth and engaging shopping experience.
To celebrate the launch, Solar Time held an event on 17th July, with special guests Malaysian singer and actress Bella Astillah and Muar Member of Parliament YB Syed Saddiq. Not only that, their star presence lifted the celebration, bringing a sense of glamour and energy. It captured Solar Time’s lasting legacy and future-focused spirit.
New Chapter, New Look
Solar Time introduced an updated logo as the centrepiece of its brand transformation, using bold, modern letters with deep shadows for a strong three-dimensional look. What’s more, this play of light and depth brings to mind the sun casting shape and energy, symbolising Solar Time’s lasting drive for brilliance. The extended “ST” elements reach forward like sun rays, showing the brand’s commitment to timeless elegance.
A key element of the new visual identity is the round “ST” emblem, symbolising the sun as a radiant centre that reflects the rhythm of time. Around the emblem, acrylic showcase patterns stretch outward like sunbeams. They reflect light, discovery, and the bright journey of every Solar Time piece.
Exclusively at Solar Time: The BONIA Everbloom Collection
As part of its 44th anniversary and the opening of its newly refurbished boutique, Solar Time reveals a special edition BONIA timepiece: the BONIA Everbloom BNB10837-2525SE. This exclusive piece is a tribute to grace, growth, and quiet strength, capturing the beauty of blooming through time.
A delicate four-leaf clover at the 4 o’clock mark adds a special meaning, symbolising hope, harmony, and rare fortune. It serves as a subtle yet elegant nod to Solar Time’s 44-year journey. In honour of the occasion, the case back features the engraving “Special Edition Everbloom.”
Additionally, the watch features a rose gold-plated tonneau-shaped case, a deep wine-red ceramic dial, and a matching silicone strap, giving it a refined and elegant look. Luminous accents on the BONIA logo and four-leaf clover add a glow, making the watch easy to read even in low light.
This limited-edition timepiece is sold only at selected Solar Time boutiques and on the official online store. Priced at RM498, it offers great value for anyone looking for timeless elegance.
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