Skechers made its debut at Kuala Lumpur Fashion Week (KLFW) 2024, showcasing its upcoming The UNO Fall/Winter 2024 collection for the first time.
Held at the iconic Suria KLCC, the show, produced by stylist and creative director Min Luna, featured an eclectic range of Skechers footwear and apparel, spanning from lifestyle and performance to city chic and avant-garde styles.
“We are thrilled to have made our debut at Kuala Lumpur Fashion Week, a prestigious platform that celebrates creativity and innovation,” said Ms Zann Lee, Managing Director of Skechers Southeast Asia. “The UNO collection that was showcased represents our unique blend of bold design and advanced technology, delivering not just the latest fashion trend but also unparalleled comfort and quality for our customers. It clearly and aptly embodies our Skechers DNA.”
“Skechers perfectly aligns with KLFW 2024’s vision of innovation and creativity. Their commitment to delivering superior comfort and quality in footwear and apparel resonates with our goal of celebrating forward-thinking fashion,” said Mr. Andrew Tan, Founder of Kuala Lumpur Fashion Week.
Guests were also given a sneak peek of the upcoming Skechers Fall/Winter 2024 footwear line, including Skechers D’Lites, Skechers Classic Court, and Skechers Viper Court, as well as the Fall/Winter 2024 apparel collection.These pieces were presented with a thematic focus on campuscore and tenniscore vibes, along with modern, edgy looks.
The collection also features collaborations with local designers Xues and NKhan, who infused their designs with the Skechers Icon City Tee. The show opened with performances by music personalities, including radio DJ Ili Ruzana, singer/songwriter Alex Ungku, and DJ/music producer Azfar Jamili.
The SKECHERS The UNO Fall/Winter 2024 Collection will be available from September 1, 2024, in Skechers concept stores across Malaysia and online.
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