Martell Noblige Swift Festival: Soar Beyond the Expected

A genre-blending celebration of East and West cultures
By: Farah Khan
November 8, 2023

Get ready to embrace the extraordinary at the Martell Noblige Swift Festival! Martell proudly presents a high-octane art and entertainment extravaganza that invites the younger generation to “Soar Beyond the Expected.” This genre-blending celebration of East and West cultures will reach its pinnacle on November 25, 2023, at the Mines International Exhibition & Convention Centre (MIECC), headlined by the sensational DJ Hyoyeon from Girls’ Generation.

The Martell Noblige Swift Festival promises a carnival of unexpected surprises and a transcendental sonic experience that defies convention. With a stellar lineup featuring Asian pop and EDM sensations like Siena Girls led by DJ Siena, Malaysian YouTube sensations 3P, and local EDM talents like Swift Duo, Nahsyk, NoizeFaktor, Reeve, Sandra, Suki, MC Vibe, and the Martell Noblige Swift Talent Quest winner, this event is set to be unforgettable.

But that’s not all! Martell has introduced the Martell Noblige Swift Talent Quest, a platform aimed at supporting and elevating local talents in creative fields, particularly in the world of DJs. Partnering with Malaysia’s Best Pioneer DJ Certified Academy for 2023, DJs Playground, they are on a mission to identify and nurture budding DJs who embody the spirit of “Soar Beyond the Expected.” The winning DJ will not only receive prizes totaling up to RM30,000, including cutting-edge Pioneer DJ gear, RM10,000 in cash, and a supply of Martell Noblige, but they will also play a pivotal set at the much-anticipated Martell Noblige Swift Festival in November—an event that’s bound to be the talk of the town. Don’t miss out on this extraordinary experience!

Register here.