Feel the Pulse at Martell Noblige Swift Festival 2024

The Martell Noblige Swift Festival is making an exciting return to Kuala Lumpur on Saturday, 23 November 2024, at Sentul Depot. This year’s event promises an unforgettable night with headlining performances by international DJ icons, including South Korea’s DJ Soda, China’s Lizzy Wang, and a stellar lineup of Malaysian talents. Adding to the excitement is the grand finale of the Swift Talent Quest, showcasing Malaysia’s rising DJ stars and embracing Martell’s vision to “Soar Beyond the Expected.”

What to Expect at the Martell Noblige Swift Festival 2024

Contents

What to Expect at the Martell Noblige Swift Festival 2024
- Soar Beyond the Expected with Martell

Themed “Gen-Z Asian Pop,” the festival will bring together a dynamic mix of genre-bending collaborations. Alongside international headliners, local pop sensation Priscilla Abby will add her vocal flair to the stage, while celebrated local DJs like DJ Reeve, DJ Julian, and DJ Nexto from DJs Playground are set to deliver their signature beats. The Swift All Stars — featuring DJ Sandra, DJ Suki, Noize Faktor, and Swift Duo — promise to ignite the night with high-energy sets and curated performances, ensuring an unforgettable atmosphere.

A highlight of the festival is the Swift Talent Quest, where Malaysian finalists DJ 2 Aces, DJ Ric, Silent, and Svggy have been honing their skills with top industry mentors. Competing for RM100,000 in prizes, these up-and-coming DJs will perform for a live audience and esteemed judges, with additional audience engagement through online voting at the link down below.

Pooi Wan Liew, Head of Marketing at Pernod Ricard Malaysia, shared his enthusiasm for the competition, stating, “We are excited to champion Malaysian talent through the Martell Noblige Swift Talent Quest, an initiative designed to empower local DJs and showcase their unique artistry.”

Soar Beyond the Expected with Martell

Beyond music, the festival offers immersive experiences that blend art and nightlife. Attendees can dive into unique attractions like the Giant Swift Ball Pit, experiment with DJ decks, and sample bold flavours at the Swift Flavours Capsule, an innovative cocktail experience. Food stalls featuring a range of street foods will be available to keep energy levels high all night.

The festival is open to the public, with complimentary Swift Access passes available with any Martell purchase on Lazada or Shopee, granting VIP perks like priority lanes and exclusive zones. For those looking to experience a next-level nightlife event, secure your tickets here.

Martell Noblige Swift Festival 2024